Sarah Folan - Copywriter. Digital Marketing Strategist. Contributing Editor at Digital Media Production at the Digital Hub.

Site Editor & Writer at



Work category

Media and Design



Profile Activity

Writer and copywriter for digital environments, with a keen interest in storytelling.

Experience in social networks, digital content production, user engagement and transmedia production.

Core skills in content production include copywriting, corporate storytelling, editorial content, editorial strategy and editorial direction.

Sarah Folan's Professional Experience

2011 - Present - Site Editor & Writer

Editor for NUI Maynooth division of Ireland's leading student website Irish Web Award nominated.

Managing a team of online journalists.

Researching trending topics and assigning deadlines.

Optimising written content for SEO.

Interacting and engaging with followers using social media.

Key Skills
CMS skills Creating content seo Team management User engagement
2010 - 2011 - Editorial Assistant & Content Editor

Writing and editing original content for the e-commerce site, including blog posts, editorials, features and gift reviews.

Managed the site's social media pages and real-time iPhone app 'Ask the Gift Genies'. I utilised these to engage and maintain conversation with users and mediate queries.

Liaised with merchants and affiliates.

Key Skills
Affiliate Marketing Content Management Copywriting Digital Marketing Editorial seo social media management User engagement
2008 - 2010

Inlingua Milan - English Language Teacher

Teaching english to students of all ages and levels in businesses, banks, schools and military bases across Milan.

Sarah Folan's Education and Qualifications


Bachelor/Degree - Digital Media Production

Digital Skills Academy, Digital Hub, Dublin.

Developed transmedia strategies

Experienced in content planning for social media

Created content for websites, online games and blogs.

Copywriting for digital environments

Web communications

Digital media strategy


Bachelor/Degree - Bachelor of Arts, Double Honours, English & Sociology

NUI Maynooth

Sarah Folan's Additional Information