Marie Fitzpatrick - Marketing / PR Contractor

Marketing / PR Contractor at it@cork

Nationality

Irish

Current location

Ireland

Work category

Marketing

Education

Masters/PostGrad

A native of Cork, Marie Fitzpatrick has over fifteen years marketing experience both at home and further a field .

She cut her teeth as a Marketing Manager at Athlone Institute of Technology and went on to work for some of the biggest names in industry such as Ericssons, Panasonic and Pioneer Investments. Marie continued her career by working with Financial Services Groups such as Independent Trustee Company, Financial Engineering & Astons as well as the Quintas Group, where she developed and implemented marketing plans across the business.

Currently working on freelance campaigns for companies such as IT@CORK,TipHaul RSR, Irish Tar Ltd and Archway Products.

Specialties Include:

Strategic Marketing Planning, Lead Generation, Online Campaigns, Brand Building, Event planning, Product Launches, Press Releases.

Marie Fitzpatrick's Professional Experience

2010 - Present

Fitzpatrick Marketing & PR - Marketing /PR Professional

Providing marketing and pr consultancy to companies and individuals. Helping clients with lead generation, online marketing strategies, brand building, product launches and pr campaigns.

Key Skills
2009 - 2009

Quintas Group - Marketing Partner

Providing marketing consultancy to the Quintas Group on a contract basis, both strategic and operational.

Quintas Group specialises in Audits, Accounts, Taxation and Tax Planning, Wealth Management, Corporate Finance, Corporate Structure/Re-Structure, Corporate Debt Management, Forensic Accounting, Business Analysis and Corporate Root and Branch.

Key Skills
Business Analysis debt management finance Marketing Tax Taxation Wealth Management
2006 - 2009

ITC Group - Group Marketing Executive

Responsible for offering marketing consultancy, support and administration services to the 7 businesses within the Group which currently include Independent Trustee Company (ITC), Financial Engineering Network (FEN) and Astons Wealth Management Limited, approximately 110 employees nationally.

Marketing Consultant for the Management team on all marketing related issues including branding, client seminars/events,direct marketing campaigns, client surveys, PR activities and digital marketing activities. Building relationships and communication channels.

Co-ordinating and liaising with local management to ensure consistent practices across the various lines of business.

Developing and implementing Strategic marketing plan with Group MD.

Key Skills
Administration Digital Marketing Direct marketing engineering Marketing Strategic Marketing Wealth Management
2004 - 2006

Pioneer Investments - Events Co-ordinator

Management of all types of client events as part of the International Sales and Distribution Team based in Dublin.

This role involved orgnaising all client seminars/events/tradeshows/charity benefits and working with a large team of marketing professionals.

From running 5 day client events in beautiful destinations like Victoria Falls to setting up stands in Barcelona for sponsored events.

Key Skills
2002 - 2004

National Telecoms Group - Marketing Executive - Melbourne & Sydney

Varied operational marketing role which involved web management, Advertsing, PR, and Event Management, Also included some tele-sales and working on KPI reports on a weekly basis.
Dealing with suppliers and thirds parties as well as negotiating pricing contracts.

Key Skills
Contracts Event Management Marketing negotiating Reports
1999 - 2001

Ericsson - Marketing Executive/Project Manager

Based in Dublin and also in Sweden.

1997 - 1999

Athlone Institute of Technology - bioserv - Marketing Manager

Setting up a campus company in conjunction with the Science Director at Athlone Institute of Technology. Developing and launching the company logo and brand identity. Providing marketing support, both strategic and operational to the business. Reporting directly to the Science Director.

Key Skills

Marie Fitzpatrick's Education and Qualifications

2009

Bachelor/Degree - , Diploma in Online Digital Marketing

Digital Institute of Ireland

2001

Masters/PostGrad - Higher Diploma in Project Management,

Smurfit Business College -University College Dublin

1997

Bachelor/Degree - Higher Diploma in Marketing Practice,

National University of Ireland, Galway

1996

Bachelor/Degree - BA Commerce,

National University of Ireland, Galway

Marie Fitzpatrick's Additional Information

Memberships

Marketing Institute
it@cork