Hugo Naturals - Handcrafted soaps remain Hugo Naturals’ flagship product

Owner at Hugo Naturals



Current location

United States

Work category


Hugo Naturals's Professional Experience

2007 - Present

Hugo Naturals - Owner

In 2010, Hugo Naturals became the first manufacturer of skincare products to earn the Celiac Sprue Association’s Recognition Seal, certifying that all of the company’s products are entirely gluten-free. Headquartered outside Los Angeles, California, Hugo Naturals crafts an array of all-natural products with food-quality ingredients, including extracts, algae, essential oils, rice protein, glycerin, and sea salts. Handcrafted soaps remain Hugo Naturals’ flagship product, and the company now offers a dozen different scents, including shea butter and oatmeal, spearmint, grapefruit, French lavender, and unscented. The company’s founders, Hugo and Debra Saavedra, continually conduct research and experiment with new, exotic ingredients. The Saavedra’s advocacy for all-natural, handcrafted personal-care products has earned Hugo Naturals national recognition from media outlets, including a feature on CNN.

Hugo Naturals, now in its fifth year of operation, manufactures more than 150 unique items, such as exfoliating body scrubs, hand-poured candles, enriching hair products, and convenient travel kits. A complete line of Hugo Naturals’ baby products has recently become available as well, from shampoo and soap to diaper cream and baby powder. Customers can purchase Hugo Naturals products online or at a range of specialty markets. Still growing at a rate of more than 50 percent annually, Hugo Naturals recently established foreign operations in Seoul, Korea, and hired a pair of renowned executives to help direct the company. Hugo Naturals’ website provides information about wholesale opportunities, detailed descriptions of every ingredient the company uses, a list of upcoming events, and a link to the company blog.

Hugo Naturals's Additional Information