ConorLeech - Experienced International Sales Manager

Sales & Marketing Manager at



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ConorLeech's Marketing Communications Manager role at The Wall Street Journal Europe, London (1999 - 2000)

The Wall Street Journal Europe is one of Europe’s leading financial publications with a daily circulation of over 100,000 copies throughout Europe. Owned by Dow Jones it is the sister publication of The Wall Street Journal which sells over 3m copies per day in the US. On moving to London to become Marketing Communications Manager, I was tasked with coordinating a pan-European research project into the perceptions The Wall Street Journal Europe amongst current readers and non-readers. On completion of this research The Wall Street Journal Europe was re-designed and re-launched in February 2000. This resulted in a 20% increase in circulation and a 25% increase in advertising revenue.

My Responsibilities included:
• Coordination of reader research across 8 countries and presentation of results to board
• Re-launch of WSJE across Europe including above and below the line advertising and PR strategies
• Analysis of all Media bought on a pan –European basis, recommendations for future campaigns
• Management of all TV, print and radio subscription campaigns across Europe


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(13 years)

Communications Manager

(2 years)
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13 years
2 years