aoifenim

Product Manager

Nationality

Irish

Work category

Sales

Education

Masters/PostGrad

Profile Activity

Excellent product manager seeking opportunities in marketing & product management in the digital domain

aoifenim's Professional Experience

2006 - 2007

Product Manager

Responsibility for portfolio of new and existing ICT literacy products for markets & verticals in Ireland, UK, Australia & New Zealand.
This included:
• Development & delivery of business cases for new product opportunities.
• Development of comprehensive product scope documents based on customer & market requirements for production.
Working with project management team to deliver these products to market on time and within budget.
• Developing and implementing company-wide launch plans including branding, advertising, internal sales training, bill of materials & collateral development, orchestrating customer road-shows and working with all departments to ensure flawless execution.
• Ensuring marketing resources were used most effectively & efficiently with regular performance reviews including regular competitor analysis.
• Internal liaison with marketing, development, design, instructional design and technical departments to deliver on commercial requirements.

Key Skills
advertising CLU responsibility
2002 - 2005

Account Manager

Responsibility for Microsoft’s sales to the Higher Education sector.
This included:
• Developing and managing relationships and business plans at senior levels within agreed accounts.
• Identifying, securing and managing important sales opportunities within the HE sector throughout the region.
• Achieving significant revenue targets and contributing to the achievement of goals by increased penetration of Microsoft products and solutions.
• Creating exemplar sites of Microsoft technology where migration from competitor’s solutions has been adopted and leveraging these to build broad advocacy and adoption.
• Managing marketing budget to devise comprehensive marketing plan for the Higher Education sector

Partner Manager Management of 3 channel Large Account Resellers for Microsoft customers with >500 Desktops.

Graduate Trainee: Microsoft EMEA Sales Academy 12 month international graduate program. Training included sales, negotiation, presentation and leadership skills.

Key Skills
ACC Cat CLU Lead leadership responsibility

aoifenim's Education and Qualifications

2002

Masters/PostGrad - Multimedia Systems

Trinity College Dublin

2001

Bachelor/Degree - Finance, Computing & Entrepreneurship

Dublin City University