Patrick Dinan - Masters Graduate with 20+ years experience in business development/sales & marketing

Sales/ Business Development /Merchandising at Irish Distillers



Work category




Profile Activity

Over 20 years of solid experience in direct & channel sales (B2B,B2C), business development and marketing in highly competitive industry segments including consumer goods, fmcg, telecommunications and construction related businesses.

A proven track record with ability to develop new business, manage and grow existing relationships.

Results oriented with an accomplished record of increasing and exceeding sales, market share and profitability, while creating and building key strategic relationships with, and influencing stakeholders.

Strong Business Development and A/C Management skills combined with a deep understanding of Marketing Principles.

Patrick Dinan's Professional Experience

2011 - 2012

Irish Distillers - Sales/ Business Development /Merchandising

Working in conjunction with Sales Team ensuring to maximise the performance of the core range of brands with retailers and ensuring maximum delivery of the brand plan. Building relationships with key customers. Communicating effectively to drive actions to develop and drive category plans. Building and implementing category planograms.

1999 - 2009

Ideal Standard - Sales/Business Development Executive

Sales & Business Development Executive of bathroom suites to medical, commercial and residential projects.

Key Skills
Business Development
1992 - 1996

Minitel - Business Development Executive

Maximisation of the uptake of Minitel services.
These services were a pre-cursor to the internet.

Key Skills
1989 - 1992

Merchandising & Promotions Services - Sales & Marketing Executive

Merchandising, sales and marketing activities on behalf of major brands in the fmcg businesses.

Key Skills
1988 - 1989
Key Skills
lecturer Marketing
1985 - 1988

Waterford Stanley LTD - Export Marketing Executive

Business Development in the USA / Europe.Ranges and Stoves.

Key Skills
Business Development

Patrick Dinan's Education and Qualifications


Masters/PostGrad - Masters in Marketing, Marketing

Dublin Institute of Technology


Bachelor/Degree - , Train the Trainer

NUI Maynooth


Bachelor/Degree - Certificate in Business Studies, Business Studies/Marketing

Waterford Institute of Technology

Patrick Dinan's Additional Information



management training, coaching, fishing. gaa, market research,consumer behaviour, brands, marketing


marketing institute, trimgaa


marketing institute award best student of marketing 1985