Sr Business Development Executive at Infotech Enterprises
NationalityIndian
Current locationIreland
Work categoryMarketing
EducationMasters/PostGrad
Profile Activity
I have 5 years of experience in experience in business analysis, branding, pre-sales, strategic marketing and business development of customized technology solutions and alliance management. In my previous role I was responsible for all business development and marketing activities for rail technology services focusing on EMEA and ANZ regions. I was responsible for fact-finding and driving the presence, reach & penetration of Rail Signaling and Telecom Services into specified target segments. The market research done by my team enabled us to get into newer rail technologies and companies who will be interested in using the services given by Infotech Enterprises.
I also have built the complete marketing collateral's for the rail services which were used in major rail events across the world. I have also organized client walk-ins at Infotech. Prior to this role I was part of Marketing of IT services at MNC - Mahindra Satyam.
neelima rao's Professional Experience
Infotech Enterprises - Sr Business Development Executive
Roles & Responsibilities Handled:
a) Bid preparation RFX’s with achieving and exceeding business targets on a consistent basis, ensuring compliance & correctness of proposal forms.
b) Finding partnerships for the Rail Signaling and Telecom
c) Designing of promotional materials for Rail Transportation practice.
d) Market Research & Lead Generation
e) Ensure specified quantity of prospect list generation.
f) Making presentations to new clients & generating new ideas for lead generation
g) Fact-finding and driving the presence, reach & penetration of Rail Signaling and Telecom Services into specified target segments.
h) Ensure daily adherence to Sales Management System / Customer Relationship Management system.
i) Ensure adherence to Sales Processes and systems.
j) Assist the Trainer to ensure licensing and certification within prescribed Service Level Agreements.
Mahindra Satyam - Marketing/Alliance Executive/Presales
As a Pre-Sales consultant – IMS Service Offering
a)I was a part of service offering presales 10 member team, which addressed opportunities around Infrastructure Management Services. We worked with various horizontals/verticals across Mahindra Satyam while addressing the RFX’s and helped onsite sales team in drafting responses for the Bids.
b) As a member of the team I was actively involved in
o Bid management
o Working collaboratively with solution architects and technical consultants for preparing appropriate response to RFP documents – solution designs, effort estimates, team structure et.al.
o Working with the sales and finance teams for building the commercial proposal
o Coordination of deal & solution reviews for go / no-go decisions
o Adherence to reviews and other internal processes
o Review documents for consistency, clarity, and compliance with customers requirements.
o Coordinate and drive weekly opportunity reviews and track progress of various opportunities within the team, identify key issues/challenges and define action items/solutions.
o Escalate as appropriate.
o Participate in customer visits as and when required to understand the business opportunities.
c) I have conducted several sessions to work on the sharing of knowledge across the team and have been a key contributor for the development of a knowledge portal (Library of proposals, Case studies, presentations etc.)
d) I have played significant role in winning multi-million Deals in past one year and, in recognition, promoted to the team within BU, which is responsible for responses to large Enterprise wide opportunities.
As an Alliance Executive
a) I was involved in introducing new alliances through Technology teams across Mahindra Satyam Global/within IMS. This encompasses Signing of Teaming agreements and introducing the partners to Alliance Development Program at corporate level. Other key responsibilities included
o Account Management/Business Development
o Principal Technology Partner Alliance Management
o Joint Revenue Growth
o Detailed Business Planning
o Partner Interfacing
b) Training: Participated in Alliance Leadership Program.
c) Represented Mahindra Satyam IMS at Alliance Leadership Meet: Co-Win 2008
d) Represented Mahindra Satyam IMS at Microsoft Tech Mela, Mumbai: 2008
As a Pre-Sales Marketing consultant – HCU IMS
a) Front ended the marketing initiatives for IMS that includes business presentations, marketing collaterals, designing of online portals, Newsletters.
b) I was also part of technical proposal development team where I worked on few of high business value opportunities .This helped me in gaining an early exposure to presale role.
neelima rao's Education and Qualifications
Masters/PostGrad - MBA: International Business
Symbiosis
Bachelor/Degree - Computer Science Engineering
JNTU Hyderabad
neelima rao's Additional Information
Links
- Neelima rao - http://in.linkedin.com/in/neelimak
Languages
- English - Fluent
- Hindi-Urdu - Fluent
- Punjabi - Intermediate
- German - Working knowlege
Interests
a) Collection of Books, Singing, Real Life Painting, and Web Browsing.
b) Actively involved with an NGO “-Chinni Chinni -ASHA”
c) Social Networking, Innovation @ work
Awards
Publications:-
• Presented Paper on Holographic Data Storage Technology and stood 2nd in National level Paper presentation Symposium “Telemed-04” at BVRIT, Narsapur.
• Multimedia Animation–The Next Gen, stood 3rd in National level Paper presentation “Technovista-03” at NCET, MMDIST.
• Presented Best Management Practices in SME Sector- Marketing, at a conference in HMA, Hyderabad.
• Actively participated in the Grand Finale Presentation on “Role of Identity Management”.
Projects/Awards: -
• Selected for Entrepreneurship Awareness Camp-04, conducted by Jawaharlal Technological University- Kukatpally, and headed a group of seven students at the time of industrial visit.