Affiliates Marketing Executive

Job Ref EK-OME/40
Job Type Full-time
Location Tallaght, Dublin 24

Description Affiliates Marketing Executive

Overall Purpose of the Job:
To work as integral part of the Marketing Operations team at Paddy Power PLC. The Marketing Operations team is responsible for Pay Per Click advertising, SEO, Ad delivery and Affiliate Networks for the entire company. This role may require overseas and weekend travel so a level of flexibility is expected.

Day to Day responsibility:
Researching, recruiting and activating new affiliates
Building relationships and maximising performance from existing affiliates
Answering day to day affiliate enquiries
Planning and executing affiliate marketing promotions
Planning and specifying new affiliate marketing collateral
Negotiation of deals, promotions and incentives with affiliates ensuring company KPIs are met
Daily, Weekly and Monthly performance reporting of all KPIs by affiliate
Co ordinate and management of all bulk emails to affiliates including newsletters and special promotions
Managing and maintaining up to date affiliate mailing lists
Research and develop new marketing methods and promotions
Maintaining banner schedules and commissioning new banners for upcoming events on:
Connextra
Commission Junction
Trade Doubler
In house system affiliate management system
Ensuring all affiliates have up to date creative on their websites
Setting up and approving new affiliates on:
Commission Junction
Trade Doubler
In house system affiliate management system
Various ad-hoc online marketing projects as and when they occur

Requirements / Skills:
Highly computer literate with a detailed understanding and experience of all aspects of Internet marketing
Excellent MS Office Skills – particularly Excel
Proven ability in using initiative and making decisions within tight deadlines
Target and goal orientated individual with an ability to work under pressure
Excellent ability to work well within a small team environment
Require an innate marketing and entrepreneurial flair
Excellent ability to successfully see a deal through from start to finish
Excellent written and verbal communication skills
Creative conceptualisation abilities
Superior negotiating and influencing skills
Strong relationship management skills
Enthusiastic & flexible working attitude
Technically aware & competent
Excellent attention to detail
Excellent commercial acumen