Jacob Alonzo - Information Architect & User Experience Designer

Lead Information Architect at Usability NJ



Current location

United States

Work category

IT and Technology



Profile Activity

Wire Framing
Site Mapping
User Task Flow Analysis
Interactive Prototyping
User Testing
Card Sorting
Use Case Development
Visual Designing
Content Analysis
Content Strategy
Social Media Analysis

Jacob Alonzo's Professional Experience

2009 - Present

Usability NJ - Lead Information Architect

Primary resource for maintaining the specifications of the User Experience (UX) and the Information Architecture (IA) of the UsabilityNJ Website.
• Collect feedback from clients on Initial and Launch website experiences.
• Collaborates with lead Platform Architect, lead Visual Designer & lead Web Content Manager
• Supports other information architects
• Competitive analysis of UsabilityNJ.org and Philly Chi Website Information Architecture
• Link and display strategy for traversing between UsabilityNJ website and UsabilityNJ Yahoo! Group web presences
• Produce initial launch Theme and Template for initial launch

Key Skills
Architect architects architecture designer strategy
2008 - Present

jaalz.com - Freelance

Available for freelance:
User Experience
Information Architecture
Interaction Design
Social Media Analysis

Key Skills
2010 - 2010

Transition Drupal - Information Architect

Manage the information architecture team
Develop taxonomies
Create site maps
Research and develop user profiles and personas
Contribute to website requirements and documentation
Produce User Task Flows
Design annotated wireframes
Develop functional design specifications

Key Skills
2008 - 2008

Kent State University - Usability Researcher

User Experience
Information Architecture
Usability Testing

Key Skills
2007 - 2007

Partnership For a Drug-Free America - Information Architect

Information Architecture
User Experience
Visual & Interaction Design

Key Skills
2000 - 2004

Verizon - Consultant

Sales of Residential Telephone Communications

Jacob Alonzo's Education and Qualifications


Bachelor/Degree - MS, Information Architecture

Kent State University

Bachelor/Degree - BA, American Studies

Rutgers, The State University of New Jersey-New Brunswick

Jacob Alonzo's Additional Information


conversation, networking, geocaching, traveling, cooking, music, movies, television, mobile applications, Internet, swimming, fitness, football, rugby, gardening, horticulture, languages, forensics, debate, associations, volunteering


Information Architecture Institute, IXDA, Usability NJ, Rutgers University Alumni Association


Rutgers Excellence In Alumni Leadership Awards - 2010 Rutgers Spirit Award