DarrenODonnell - Graduate of Masters in Business (Marketing)(marketing assistant)




Current location


Work category




I am educated to MBS level. I have a very strong academic background in marketing, business and economics. I have completed an internship in the marketing department for the Clonmel Junction Festival. During my internship I created press releases for both local papers and issued online newsletters to followers of the festival.

I was also trained on Filemaker Pro, a customer data management system where I learned how to segment and target certain customer profiles for sales attempts. Along with this, I was trained up on Ticketsolve.com’s online sales management system, where I could track sales and after the festival I could analyse how the festival performed. I was put in charge of website management through the festivals central management system.

After CJF I joined Sepam on a short-term contract as a Recruitment Co-ordinator. I am currently undertaking a freelance role creating a marketing plan for a start up company in the South East.

DarrenODonnell's Professional Experience

2011 - Present


Work Experience
October 2011- Present Assistant Account Manager/Junior Buyer
Merck Sharp & Dohme Ltd., Ballydine, Clonmel, Co Tipperary.
       Responsible for timely and cost effective completion of purchase orders for new & existing products.
       Responsible for updating outstanding orders to keep KPI of stock outs in order.
       Book in products delivered direct to site and notify stores to get necessary paperwork.
       Ensure any change to specification goes through change control process.
       Utilise Maximo (MSD,MRP) and Movex (Rexel MRP) to complete stock orders.
       Ensure realistic dates on purchase orders for data.
       Negotiate with supplier and search for cheaper alternatives to ensure 7% saving is passed to end user.
       Set up products, make price changes & update product descriptions on Movex
       Clear debit notes using Rexel Online supplier portal.
       Expedite product from Europe and USA using UPS, FEDEX and local transport companies.
       Liaised with Merck Stores lead to overcome supply issues and reduce low inventory levels for long lead time expedited products.
       Responsible of contacting sales agents for supply of samples to introduce products to reduce costs.
       Successfully negotiated lower prices on materials without compromising quality or lead time.
       Provide support and assistance to the Receiving, Inspection, and Accounting departments in problem resolution

Key Skills
Computing Negotiation Organisational Skills Planning PRIORITISING
2010 - 2011

GAME4XTRA - Created a Marketing Plan for start up Company

I am currently creating a marketing plan for a start up company in Waterford. I recently worked on a marketing plan which included;

Competitor and Industry Analysis
Marketing Strategy
Branding Strategy
Media Plan
Social Media Plan
SWOT Analyis

Key Skills
branding Drivers Marketing Marketing plan media plan social media plan strategy swot
2010 - 2010

SEPAM - Recruitment Coordinator/ Marketing Role


* Maintained the Sepam website, added/ removed current job opportunities

* Used Loadzajobs/Monster to locate candidates for interviews

* Uniformed all Sepam Job descriptions on various sites

* Sent regret letters to all unsuccessful candidates

* Forwarded C.V’s to relevant offices from central recruitment inbox


* Carried out and documented market intelligence for the integrated project resource team (IPRT)

* Gathered information and created a presentation for the company business plan

Key Skills
2009 - 2010

Clonmel Junction Festival - Marketing Executive

Work Experience

(Dec 2009- July 2010) Marketing Manager for the Clonmel Junction Festival
General Marketing
• Brochure material: Prepared and proofed all materials
• Direct Marketing: Targeted “Post a Postcard campaign” to all the Top Ticket Buyers
• Press releases: Prepared for local and national radio
• Price: Negotiated with Radio stations and Newspapers and achieved favourable rates
• Sponsorship: Contacted previous sponsors and sourced new sponsorships

Online Marketing
• Website Management: Regular updates of content, pictures, slideshows etc
• Social Media: Grew the festival’s Facebook followers by 400%
• Sales: Managed all online sales
• Advertising: Segmented target audiences & tailored advertisements online
• E-mail newsletters: Created, sent & analysed statistics

Event Management
• Organized and ran successful patrons night
• Advertising: Organised and dealt with the participants of a Food and Craft fair with 35 stalls in Ireland

Key Skills
adwords Analytics Banking Event Management housekeeping Marketing marketing assistant online Online Marketing
2004 - 2009

Bulmers - General Operative

Work Experience

Summers of 2004-2009 Bulmers Ltd Student Scheme
1. Manual Handling Work (Stacking, Packing, Lifting)
2. Quality Control of end of line Production
3. Trained on several Production Machines
4. Completed Health and Safety Course every year
5. Completed Electronic Pallet Moving Truck Course
6. Worked as part of a diverse team

Key Skills
adwords Health and safety Marketing marketing assistant Online Marketing

DarrenODonnell's Education and Qualifications


Masters/PostGrad - Business (marketing)



Higher Diploma - Management and Marketing



Bachelor/Degree - Economics


DarrenODonnell's Additional Information




Personal Interests

Sports – I am a keen sports player and Fan, I like to play Soccer, Snooker, Pool, Golf and Pitch and Putt. I also like watching a range of other sports like Rugby, Tennis and the G.A.A sports.

Travelling – I like to travel on holidays each year, so far;

New York, San Francisco, Los Angles, Brussels, Birmingham, Liverpool, Faro, Salou, Lisbon, Crete and Gran Canarias.