ConorLeech's Senior Marketing Manager role at The Flight Group, Reed Business Information, London (2003 - 2005)
The Flight Group is part of Reed Business Information, one of the largest B2B publishers in the UK and part of Reed Elsevier a FTSE 100 company. Managing a team 5 I was responsible for all marketing activity for the aerospace portfolio, which includes 2 print magazines, 5 websites and 2 software products. I have worked closely with the sales team to increase print revenues by 12% and online revenues by 25%.
My Responsibilities included:
• Member of Executive Management Team
• Responsible for International Media Plan, implementation and monitoring of response to same
• Responsible for development and management of international marketing and communication strategy (above and below the line) for all of the Flight Group’s brands.
• Work closely with sales teams to develop and launch new products to the aerospace industry
• Preparation and management of marketing budget of STG£2M+ and forecast for product portfolio
• Management of a team of 5 whose responsibilities include production of sales collateral, international subscription campaigns, web growth strategy and presence at over 50 international events each year
Create a company profile on Worky for The Flight Group, Reed Business Information, London
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