Colette Quinn - Experienced Market Researcher & Insight Generator

Colette Quinn - Experienced Market Researcher & Insight Generator

Public Url: http://www.worky.com/colette-quinn
Work category: Marketing
Education: Bachelor/Degree
Nationality: Irish Irish
Role: Founder & MD at Real Insights
Location: Ireland

About Me

I'm a market researcher with over 16 years experience in the industry gleaned both agency and client side as well as through running my own consumer insight and research consultancy for the past 6 years. I'm also a Business Mentor with Enterprise Ireland and both the Cork City and County Enterprise Boards where I provide expert advice and guidance to small and medium sized enterprises to help them grow and develop their ideas and business through enhanced understanding of their consumer and market. Interested in all things to do with consumer insight and strategic thinking!

Work Experience

Real Insights - Founder & MD

2004 - present

Real Insights places a strong focus on working closely with clients to bring real insights to their business. We firmly believe that every issue needs its own unique approach, and as such, the main emphasis is always placed on tailoring and analysing research to meet a client's individual needs. No bog standard approaches here!

We provide full service qualitative and quantitative research, as well as general consultancy and project management to clients.

Full Service Research: Including project design and set-up, fieldwork i.e. interviews/discussions groups, project management, analysis & reporting.

Research Consultancy: Including analysing research requirements, devising research programmes, selecting agencies and managing projects.

Interim Assignments: Working as a member of your team i.e. your one day a week Market Research Manager, managing specific projects on an ad-hoc basis

We have been lucky to work with some great brands and businesses since we started back in 2004. Many of our clients have been with us for years, and most have found us through personal recommendation. These are just a few of them: The Musgrave Group, Heineken Ireland, Waterford Stanley, Superquinn, The Cork Mid-summer Festival, Stephen Pearce The Designer & Artist, Porto Media, Boo.com, The Kilkenny Arts Festival, Cork Institute of Technology, Freeflow and WEB Reservations International to name but a few.

In short, Real Insights provides not just information & facts & figures but real insights to: enhance a clients’ understanding of their consumer and business to ultimately drive their business & strategic planning.

‘The important thing is not to stop questioning’ Albert Einstein

ThinkTank - Associate Partner

2009 - present

ThinkTank is a strategic marketing, branding & innovation consultancy.

We think differently to help clients build advantage and create new profit opportunities.

At our core we are business strategists who pull together the best minds and plug this capability right into the heart of your business.

We do: Research, Strategy, Branding, Innovation

Musgrave Ltd - Head of Consumer Insight

2002 - 2003

http://www.musgravegroup.com/

Vodafone Ireland / Eircell - Market Research Manager

2000 - 2002

http://www.vodafone.ie/

Lansdowne Market Research, Dublin - Senior Market Research Exec

1997 - 2000

http://www.lmr.ie/

Research International, London - Senior Market Research Exec

1995 - 1997

http://www.research-int.com/

Research International, Hamburg - Research Executive

1994 - 1995

http://www.research-int.com/

Education

Bachelor/Degree - Business Studies & German

1994, University of Limerick, Ireland

Bachelor/Degree - International Marketing

1994, Leopold-Franzens Universität Innsbruck

Additional Information

Languages

  • German - Fluent
  • French - Working knowlege

Interests

Insights, Business, Travel, Socialising, Theatre, Cinema, Food & Wine, Rugby

Memberships & Associations

Steering Committee Member of MEDIC at CIT
www.medic.ie
Marketing Institute Ireland (MII)
www.mii.ie
Associate Member of the The Market Research Society in the UK (MRS)
www.mrs.org.uk
The Marketing Society of Ireland
www.marketingsociety.ie
Cork Chamber of Commerce
www.corkchamber.ie
Cork Business
www.corkbuiness.ning.com

Awards & Qualifications

Passion for Results Award from Vodafone Group

Join Worky today for FREE
  • Manage your online identity
  • Search for opportunities
  • Communicate with members like Colette Quinn
Join Worky Today