Claire Anne Keogh - Online Marketing Manager, Dublin

Research and Marketing, Strategic Business Unit at Rehab Group



Current location


Work category




Specialties: SEM, Web Analytics, Email, Social Media Marketing. Believer in relentless research and refinement of product/service. Interested in the future of social media and all things web.

Claire Anne Keogh's Professional Experience

2009 - 2010 - Marketing

Responsibilities include:

- The development and execution of customer acquisition programs through online marketing channels, most prominently, SEM, SEO, affiliate, display, social media and email marketing

- Development of web analytics reports to track conversion and response rates and provided weekly reports with in-depth analysis of marketing campaigns and performance

- Reiteration of campaigns to optimize and increase conversion rates and made actionable recommendations on how to proceed within the budget and timeline

- Content development for the website and email marketing campaigns

- Worked closely with the development team to set up tracking codes allowing relevant data to be reported automatically

- Worked with the web designers to develop banners, landing pages and other creative content

- Collaborated with the development team to further develop and improve the visibility of the Company’s website on search engines and to enhance the user interface

- Set up social media marketing campaigns to build brand awareness and credibility

Key Skills
adwords budgeting data internet Management Market Planning Marketing Merchandising Online Marketing Reports Web Analytics
2005 - 2008

Mission of Ireland to the United Nations, New York - Private Secretary

I was the sole contact point internally (Irish Mission & Dept. of Foreign Affairs) and externally (Permanent Missions & the United Nations) for the Irish Ambassador to the United Nations in New York
My main tasks:
- Execution of election campaigns, social events, receptions and dinners, including organising the venue, speakers, attendees
- Communicating with key decision-makers on behalf of the Ambassador, engaging at high level meetings taking responsibility for follow through as required
- Management of all communication and correspondence from and to the Ambassador
-Management of office staff
- Responsibility for management of the Ambassador’s schedule
- Prioritise and filter reports, documents and emails enabling critical information to be transmitted quickly, following up with appropriate line of action
Oversee administration/office staff, coordination and delegation of duties
- Travel management – organising travel itineraries of Ambassador/Ministers/Diplomats

Key Skills
Administration development Event Management German Marketing Organisation Presentations Reports Travel Management
1999 - 2001

Marketing Executive

▪ Responsibility for the growth and development of business levels with key strategic accounts in Europe, i.e. Dell, Cisco. Strategy formulation to successfully achieve forecasted revenue figures of over $12.5 million
▪ Extensive customer visits to create, secure and develop strong working relationships with the aim of maintaining customer loyalty, exploiting new business opportunities and increasing our knowledge of the market
▪ Expansion of the existing client base and identification of potential clients through the use of accurate market research, database management, code calling and attendance at trade shows and business forums. e.g. CeBIT, Monte Carlo Integrator Forum
▪ Event Management – organising corporate banquets in Ireland and in Europe to communicate strategic plans/ introduce new products and maintain brand awareness
▪ Product Management and Marketing – Co-ordinate with Engineering to establish new product release dates, Product knowledge and new applications. Careful co-ordination with Marketing to set up Product launch and to organise the marketing campaign for the OEM market.
▪ Worked together with Marketing to design a Website to best suit the OEM Market in Europe

Key Skills
Event Management OEM Account Management Relationship Marketing

Claire Anne Keogh's Education and Qualifications


Diploma - Online Marketing

Digital Marketing Institute


Bachelor/Degree - BBS specialising in Marketing and Languages

Institute of Technology Tallaght

Claire Anne Keogh's Additional Information




Reading, Photography, discovering new faces and places.


Diploma in Online Marketing from the Digital Marketing Institute, Dublin
Certificate in Interior Design, Fashion Institute of Technology, NYC
Certificate in French Studies, L'Alliance Francaise, NYC

Claire Anne Keogh's Recommendations

26th January 2010

Niall Dawson said

I would like to recommend Claire Keogh, I have worked with her for almost a year now and would be happy to recommend her for any future position.